BY by Project V is a winner at the 2021 Cosmopolitan Beaty Awards
The Cosmopolitan Beauty Awards are coming of age this year. The best beauty launches of the year according to editorial staff, stars, experts and readers, were awarded for the 18th time this September.
Cosmopolitan is still the market leader, an extremely powerful women’s brand and the number one glamour magazine in the world. This year it’s on a special mission: together with its readers, to accept the new reality and not only learn to exist within it, but to do it to the fullest extent, with dedication and pleasure.
According to the Cosmopolitan editorial staff, the best dietary supplement of 2021 was Project V’s BY, a product for youthful skin and hair growth.
The BY formula, created to take care of the health and beauty of hair, skin and nails, was introduced to the Direct Hit by Project V line of products in 2020. BY is a unique complex of natural vitamins and micronutrients, which create a reliable barrier between your body’s most vulnerable parts and the aggressive environment that surrounds it. BY’s formula has been carefully selected to the smallest of details and covers the needs of skin and hair in terms of nutrients. Wheat extract and argan oil normalize water balance, borage oil acts as a natural antidepressant, while vitamins C and E promote collagen production.
What is the BY complex capable of? It hydrates and smoothes the skin, stabilizes your emotional state and helps maintain the health of hair, skin and nails, while protecting the skin from an overabundance of UVA and UVB radiation.
Clinical trials have proven: BY restores the damaged structure of cells, protects them from destruction. It contains all the nutrients that the skin and hair require. Within a month of starting the treatment, hair and skin look healthy and radiant.
There’s one more substantial effect of the BY complex: due to its composition, it has a positive effect on brain activity.
“It is a great honour for us to receive such an award. After all, it is one of the industry’s most iconic awards. It’s an indicator of quality, being the choice of experts and consumers. This is the first award of its kind for us and we’re sure that next year we’ll be even more successful, as we’re preparing so many incredible and innovative products for our portfolio,” said Project V brand manager Natalya Raspopova, commenting the award.
Project V is a health products brand being actively developed by the Freedom International Group investment management company. All Project V products are manufactured at a leading production facility, which is in the Top 5 of the French pharmaceutical industry. All products are certified according to strict European quality and safety standards.